"I remember the old days of FTP uploads and praying to the DNS gods. It was miserable. It was digital plumbing, and I am not a plumber.
This workflow is the only reason I have a website. No server config. No calling your 'tech friend' to fix a broken CNAME. Just write, push, done. I felt like I'd gotten away with something the first time I watched my site update automatically. It turns the massive hurdle of 'building a platform' into a solved problem."
The Traditional Pain
Traditional website building follows a painful path: design in one tool, export assets, write code somewhere else, upload via FTP, configure servers, pray nothing breaks. Each step requires different expertise. You're the designer, developer, sysadmin, and IT support all at once.
The Pipeline Approach
This pipeline breaks that apart. Each stage uses a specialized tool that does one thing exceptionally well. Design OS handles the vision. GitHub handles version control. Vercel handles deployment. Your domain registrar handles DNS. By separating concerns, each tool excels at its job — and the whole becomes greater than its parts.
What You'll Build
This is a story about building a personal website workflow that doesn't require you to become a full-stack developer — it amplifies what you already know. The tools are cheap or free. The setup takes an afternoon. The payoff is years of frictionless publishing.